Doshy Link Attack! Adwords, Blog Building, StomperNet, MediaJump and Bloglines

May 28, 2008 – 5:16 am

It’s actually been quite a while since I last posted a Doshy Link Attack!, which is simply a list of links that I’ve come across over the past few weeks or so. There’s been a lot of good material lately but I’ve been consciously trying to link out to other blogs that need the exposure.

I understand how difficult it is for new blogs to build an audience so I’m trying to find some way to help these blogs get some exposure.

Including them in a weekly link list would be useful and I’m really looking forward to this process, especially after I’ve decided to use Megite to track blogs I read or will read. I’ll be emailing Megite early this week and the page should be up soon.

In the meantime, do email me if you’ve just written a great article that’s relevant to this blog’s theme. No promises that it’ll be included in a post (I’m picky about quality) but I’ll definitely take a look and offer some suggestions if you need or want any.

For now, here are some blog posts, which you may find interesting or useful.

Danielle wrote an informative post on how to create your own google adwords campaign, while using an article from Dosh Dosh as a case study. PayperClick advertising is fantastic for affiliate marketing, small businesses or product-orientated websites and Danielle’s piece is a good introduction on how to get started.

So why did I even write all of this? Because if you have an online business, PPC can be just as important as SEO, in driving traffic and getting qualified leads. PPC is a great way to supplement the traffic that your site isn’t getting via natural search results. If you understand SEO, you should understand PPC as well, and vice versa.

Darin Carter recently started a Bloglines link train with the sole aim of increasing Bloglines subscription figures. For those unaware, Bloglines is an online feed reader and it’s public subscription figures are used in some online tools which gauge a blog’s popularity.

I don’t really see any value in specifically increasing Bloglines subscriber figures but I thought I’ll drop a link to Darin just out of courtesy, as some of you might be interested in picking up the link train from his site (I believe this is possible).

Phil Van Treuren recently started Contest Blogger, a blog which lists all the current blog contests, writing projects and backlink exchanges around the blogosphere in one place. If you’re running a contest and would love to get some exposure, his blog should be your first destination. Good job on being the first to fill this niche, Phil.

George Manty writes about his experience with StomperNet, a paid members-only community for online entrepreneurs and internet marketers. I’ve been interested in the material they offer and George gives an honest review that is useful. If you’re interested in signing up in the future, I highly recommend sending George an email with any questions you may have about their program.

I think StomperNet is best suited for beginners who have some prior experience in the online world. I think that people who have an intermediate level of experience might benefit from it as well. However, as a trial member it was really hard to tell how beneficial the advanced materials were going to be.

Gayla from MomGadget wrote me a few weeks ago about MediaJump’s Related Search Ads or Quick Links program for publishers, which features ad units that use an integrated Ask.com powered search engine and keyword links. This is currently only available to high traffic websites (50K uniques/mth) in the UK and North America. Check out Gayla’s review of MediaJump Quick Links for more information.

Everyone who knows me, knows that I am as honest as the day is long…I will say that I have been using this program nearly ONE week on a fraction of my blogs/sites and it’s already running neck-and-neck with my Google Adsense that happens to be on ALL but one of my blogs.

Martin Reed tells us how to find your Google Adsense advertisers. These are advertisers reponsible for the Google Adsense ads showing up on your website. advertising on your site via Adsense. What is interesting is that Martin suggests that one could possibly visit these advertisers to offer them a direct advertising deal. I’ve never thought of that but I suppose it might work for some types of advertisers.

You may not want to be advertising certain sites that are currently being displayed; you can use this technique to find out just what ads you are serving, and block them should you so wish…You should always be aware of the content on your site - your ads are no different.

Collis has a rather useful blog building article which examines the strategies he took to maintain and increase the growth/exposure of Freelance Switch, a blog about freelancing which saw 3,000 feed subscribers within 3 weeks of its birth. I actually found this piece much more helpful and specific than a similar article by Trent Hamm on Problogger. At least Collis responds to questions and comments.

Like most things on the internet, blogging success begets further success. Once you have a subscriber base, simply publishing new articles will result in a natural growth. The first task we set ourselves then was to keep pushing out plenty of great content. This would ensure that readers who had subscribed to the RSS feed stayed subscribed and provide us with a base level of growth.

Last but not least, a short plug for Chris Lodge over at Blog-op. His blog was one of the first blogs to do a link trade with Dosh Dosh almost 7 months ago and I’ve been following his blog since.

I would recommend reading Blog-op if you’re new to blogging; there’s always some great content for beginners and pre-bloggers there. Chris is looking for a guest blogger as he’s going for summer vacations soon so drop him an email if you’re interested in writing for his blog.

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